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At that time, roughly five years from now "about 150 million vehicles will be connected via Wi-Fi, and 60% to 75% of them will be capable of consuming, creating and sharing Web-based data," the report states."To facilitate that kind of shift, connected-vehicle leaders in automotive organizations need to partner with existing ecosystems like Android Auto or Apple Car Play that can simplify access to and integration of general mobile applications into the vehicle," Gartner analyst Thilo Koslowski said in the report.Satellite was also able to offer major talk radio draws, including Howard Stern and Opie & Anthony, an uncensored broadcast home with fewer commercial interruptions and no fear of the Federal Communications Commission fining them.
That continued as the companies merged into Sirius XM .
Connected cars take away many of the reasons why people subscribed to satellite radio in the first place.
Music services like Pandora and Apple's i Tunes Radio offer an essentially infinite amount of personally customized radio stations, while Spotify and other similar services puts huge libraries of music in front of people on an on-demand basis.
But my podcast inbox is clogged with new episodes of "Nerdist," Bill Simmons' "B. Report," and the Motley Fool's own podcasts among others -- more than I have time to listen to and more than enough to replace the time I spend listening to Sirius XM while driving.
Some will argue that sports content is a difference-maker for satellite, but it's becoming increasingly easier to find local broadcasts of out-of-market games over the Internet.