A good business plan is always evolving, and every last detail is rarely ever set in stone.This means that the first version of your plan probably won’t (and shouldn’t be) your last.
Now you need to write an equally killer business plan.
You fire up your computer, open a Google doc, and stare at the blank page for several minutes before it suddenly dawns on you that, And you certainly wouldn’t be the first!
You might be a prodigy in quantum mechanics, but if you show up to your interview rocking cargo shorts and lime green Crocs, you can probably guess what the hiring manager is going to notice first.
In the same way, you present your business plan to your readers equally as important as what you present to them.
Limit your plan to two typefaces (one for headings and one for body copy and subheadings, for example) that you can find in a standard text editor like Microsoft Word or Google Docs.
Only pick fonts that are easy to read and contain both capital and lowercase letters.
You should be able to refine all of the key value points that investors look for to 15-20 pages (not including appendices where you will detail your financials).
If you find yourself writing beyond that, then it’s probably a case of either over explaining, repeating information, or including irrelevant details (you don’t need to devote 10 pages to how you’re going to set up your website, for example).
if your business plan is laden with inconsistent margins, multiple font types and sizes, missing headings and page numbers, and lacks a table of contents, it’s going to create a far less digestible reading experience.
While there’s no one way to format your plan, the idea here is to ensure that it presents professionally.