As your nonprofit grows, or if it’s already been active for some years, these sections may be essential to providing readers with a comprehensive look at your organization.
Sometimes called “Market Research” or a “Needs Analysis,” this is where you put what you have learned about other nonprofits in this area.
Your marketing section should include examples of past campaigns and their effectiveness, if possible, and as space allows.
Here you need to list where your finances stand today as well as a 3-to-5 year projection.
This is the most important part of your business plan.
Here you must summarize, on one page, every critical aspect of your nonprofit.
For example, if you have a growing volunteer community and require a dedicated staff member, say that you are looking for one and what their qualifications should be.
This section is where you detail how you plan to raise awareness for your cause.
If your nonprofit organization has a significant list of achievements and needs a dedicated space for them, this is the place to do it.
At its best, this section will demonstrate how past goals were met on-time.