Food Industry Business Plan

This plan for an established minority-owned food manufacturer seeks to expand the distribution of its products within the U. military, to build brand equity in retail distribution, to expand the company's product line, and to continue a promotional program. The company has quality product formulas, contracted co-packing arrangements, an established network of authorized military distributors, brokerage representation in the military resale market, regional retail, and arrangements with Save-Mart in place.Action steps include featuring company products on the founder's talk show, directing donations to nonprofit youth groups, and donation and promotion programs with the U. The company holds a Resale Order Agreement (ROA) with the Defense Commissary Agency that provides access to the market for the company's products.

This plan for an established minority-owned food manufacturer seeks to expand the distribution of its products within the U. military, to build brand equity in retail distribution, to expand the company's product line, and to continue a promotional program. The company has quality product formulas, contracted co-packing arrangements, an established network of authorized military distributors, brokerage representation in the military resale market, regional retail, and arrangements with Save-Mart in place.Action steps include featuring company products on the founder's talk show, directing donations to nonprofit youth groups, and donation and promotion programs with the U. The company holds a Resale Order Agreement (ROA) with the Defense Commissary Agency that provides access to the market for the company's products.

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The company's innovative cause-marketing program and solution-based television and radio programs position it to garner and secure considerable support, including: Television and radio stations offer opportunities to air public service announcements relative to the company's products and youth at risk programs, the cause-marketing program, and charitable donation aspects of the program.

The FCC also requires stations to air and support minority and youth-based programs through airing of specific information about specific organizations and or programs that impact the community they are licensed to serve.

To help you get started we’ve created an example business plan for food production and processing businesses.

Our example focuses on a company that creates long shelf-life fruit and grain bars for children, but it will work as a framework for any food production and processing businesses.These relationships are rewarding for both parties.Foods America is developing a fat-free bacon product, which they will manufacture, market, and distribute under the Clarence Pratt's Original™ label.A national strategy, a retail strategy, and a military resale strategy, based on cause-marketing.The company's national strategy encompasses "The Clarence Pratt Show™" a topical 30-minute talk show.The company's cause related marketing program centers around the donation of 3% of the company's gross revenues to nonprofit organizations that are helping to fight gang problems in markets where the products are sold.For retail distribution, youth at risk boards are being formed to help determine the recipients of the donations.Government regulations provide that government entities and companies that do business with the U. government are required to purchase and do business with minority-owned companies. The company will vigorously participate in all bidding and "RFP" (Request for Proposal) opportunities to increase and diversify the company's sales activity.These opportunities will come through the Armed Services Support Center (DPSC).Just select “Food Production & Manufacturing” as your industry when you register. Futurpreneur Canada’s Start-Up Program takes your passion and turns it into a reality.Get up to ,000 in financial support, and the support of one of our 3,000 mentors.